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This 3 day course is a great opportunity to work on the practical elements of supporting academic consultancy, with a collaborative group of experts who have accumulated decades of specialist knowledge and insights.

Why Join This Course?
We expect that by the end of these 3 days you will have developed your understanding of how academic consultancy fits into the wider university context; how to raise its profile as a worthwhile activity for research institutions to support and how it adds value.

Who Should Attend?
People engaged in commercialisation, knowledge transfer, business development roles in commercialisation, or in other university administrative offices:

  • Currently not providing any support to researchers carrying out consultancy
  • Wishing to start a formalised consultancy support function
  • In the early stages of formally supporting consultancy

Learning Objectives

  • Gain awareness of different models of support for consultancy
  • Understand the benefits and challenges
  • Understand how various approaches can impact on policy development and operational set up

Course Topics

  • What is consultancy and why should we support it?
  • Consultancy policy and its implications
  • Risks and mitigation
  • Exploring the legal issues and key contractual terms
  • Different operational models discussion
  • Programme
  • Speakers
  • Venue

Programme

  • Wed 27 November 2024

    • 12:00 - 13:00    Registration

      Please collect your badge at the ASTP Hospitality Desk

    • 13:00 - 13:30    Lunch


    • 13:30 - 14:00    Welcome and introductions

      Introduction to Course Directors, course programme and objectives.

    • 14:00 - 15:00    What is consultancy and why should we support it?

      This session offers a general introduction to what is meant by consultancy in the University/Research Institute context and the numerous benefits that can arise from it as well as the benefits that can be derived from University support of this activity. We will look at the difference between consultancy and research activity and hear some examples of demonstrable impact from consultancy for society, the economy, the university and the researcher.

    • 15:00 - 15:30    Coffee Break

    • 15:30 - 16:30    Introduction to consultancy policy and its implications

      Having a policy that structures how researchers engage with the consultancy service is an important part of establishing a functioning, professional service. We will look at two scenarios: designing a policy from scratch and updating an existing policy. We will draw on real life experiences to consider what makes a good policy and how to get buy-in.

      This session will include a group discussion and you will need to have reviewed either your own university’s consultancy policy or a consultancy policy from another university that you found online.

    • 16:30 - 17:30    Risks and Mitigation

      With consultancy activity comes a number of risks for the researcher and the University. We will discuss what these may be and some approaches to manage or mitigate them.

    • 19:00 - 22:30    Networking Dinner

  • Thu 28 November 2024

    • 09:00 - 09:30    Recap day 1, intro day 2

    • 09:30 - 10:30    Exploring the Legal issues and key contractual terms

      This session will highlight why consultancy contracts are so important for managing risk and aligning expectations of all parties. It will also cover some of the key clauses to be particularly aware of.

    • 10:30 - 11:00    Coffee Break

    • 11:00 - 12:30    Different operational models

      There are many different ways of setting up your operations which will depend on a number of factors such as local and country regulations, university policies and governance as well as organisational culture.
      Here we will hear about two different operational models one from Cambridge Enterprise Consultancy Services and one from the UCD Consult and will discuss the pros and cons of different approaches.

    • 12:30 - 13:00    Different operational models discussion

      Participants will have an opportunity to contemplate their own institutional set up for supporting consultancy and sharing their experiences and thoughts about the models their institutions have or would like to develop.

    • 13:00 - 14:00    Lunch

    • 14:00 - 15:30    Marketing your offering

      This session will consider channels of internal communication which can be used as important marketing tools to develop stakeholder relationships and raise the profile of the consultancy support offered and the benefits of engaging with you. We will also briefly explore approaches to external marketing to assist with increasing business development.

    • 15:30 - 16:00    Coffee Break

    • 16:00 - 17:30    Negotiation Tactics

      In this session we discuss the theory behind negotiations and some basic tools for planning and carrying out negotiations in order to make negotiations less daunting and more effective. This session will build on the some of the legal and contractual issues discussed earlier in the day and will include a group exercise drawn from a real consultancy contract negotiation.

    • 17:30 - 17:45    Wrap up of day 2

  • Fri 29 November 2024

    • 09:15 - 09:30    Recap day 2, intro day 3

    • 09:30 - 10:30    Evaluation, efficiency and sustainability

      How do you ensure your operation is efficient and sustainable especially as the business grows? Here we look at ways of evaluating your performance to inform improvement, ways of improving efficiency and handling high deal flow on limited resources.

    • 10:30 - 11:00    Coffee Break

    • 11:00 - 12:00    Real life experience of developing a consultancy service from scratch

      Starting a brand-new consultancy service is akin to starting your own business and as any entrepreneur will tell you – it’s a rollercoaster ride. Hear first-hand of the ups and downs, the fun and the fear experienced in University College Dublin, the first Irish university to establish a consultancy service.

    • 12:00 - 12:30    Course summary and wrap-up

    • 12:30 - 13:30    Lunch & Farewell

Speakers

Venue

Venue - Double Tree by Hilton Zagreb

Ulica Grada Vukovara 269a, Zagreb 1000, Croatia

The room rate for a standard room 
Single Occupancy : Eur146.00 per night inclusive of breakfast.
- Double Occupancy : Eur158.00 per night inclusive of breakfast.
   *Eur1.60 city tax is not included.

For reservation, please use this link : https://bit.ly/4dPOEIx
The link and rates will be available up to 45 days before the first arrival day , 26th October 202. By which date any additional request will be based on availability on Best Flexible Rate

Check-in & Check-out time: the standard check-in time is 15.00 hours and check-out time 12.00 hours. Should you require a guaranteed early check-in, the room needs to be reserved one night prior to arrival. If you would like to arrange this, please leave a comment in the reservation.

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