Negotiation Skills for KTOs

Training Course

Negotiation Skills for KTOs

This course offers a comprehensive exploration of the negotiation techniques essential for professionals in knowledge transfer.

Book Your Place

25 Mar - 27 Mar 2026 Sitges , Spain
Members
€1,290.00
Non-members
€1,940.00

Tailored specifically for knowledge transfer offices (KTOs), this course focuses on how to develop negotiation skills needed for promoting and commercialising research outcomes. Participants will gain valuable insights into the roles and responsibilities of business development within academic settings and learn how to identify and collaborate with innovation partners. 

Key topics include leveraging the value chain to identify potential partners, as well as how to improve negotiation skills to secure successful agreements. 

Practical sessions will guide participants through real-world negotiation scenarios, enhancing their ability to navigate complex deals and partnerships. By the end of this negotiation skills training course, attendees will be equipped to confidently manage negotiations within the knowledge transfer network, driving successful knowledge transfer partnerships and fostering innovation.

Why Join The course?

Enhance your proficiency in negotiation skills specific to Knowledge Transfer Offices (KTOs) with this specialised course. You will delve into the intricacies of negotiating knowledge transfer agreements, intellectual property licensing, and research collaboration deals within academic and commercial contexts.

Gain practical insights into handling complex negotiations effectively, understanding legal frameworks, and navigating intellectual property considerations.

This course equips you with essential tools and strategies to achieve mutually beneficial outcomes and successfully navigate the challenges of technology transfer in today's competitive environment.

Whether you are new to negotiation or seeking to refine your skills, this course is invaluable for advancing your career in knowledge transfer and commercialisation.

Course Objectives

The course objectives are to:

  • Introduction to negotiation principles and techniques
  • Understanding negotiation styles and tactics
  • Strategies for stakeholder management
  • Creating and claiming value in negotiations
  • Communication and persuasion skills
  • Role-playing and practical exercises
  • Conflict management and resolution
  • Dynamics of international and cross-cultural negotiations
  • Handling complex negotiation scenarios

Key Topics

The key course topics are:

  • The role of a Business Developer
  • Developing a strategy
  • Formulating a value proposition
  • Corporate resistance to innovation
  • Capturing the essence of an agreement
  • Pitching opportunities to partners and investors
  • Managing academics and KT colleagues
  • Productive conversations with potential partners
  • Knowing the right people to "market" to.
  • Using social media tools to find partners and investors
  • Building strategic partnerships
  • Overcoming barriers, internal and external

Booking Options

  • Are you an ASTP Member?

  • By proceeding with this booking, you are agreeing to allow ASTP to use your image solely for promotional and educational purposes.

Testimonials

testimonial

ASTP has attained a unique position that has turned it into a highly valued player on the global technology transfer scene.

Koenraad Debackere

KU Leuven, Belgium

testimonial

International presence is amazing, so many countries, universities... represented here!!

Christian Massus

SATT Aquitaine, France

testimonial

A lot of fruitful discussions with experienced peers. Very helpful sessions.

Sara Matt-Leubner

University of Innsbruck, Austria

testimonial

Working and Learning with old and new friends – best way to do it!

Sara Matt-Leubner

University of Innsbruck, Austria

testimonial

Good opportunity to discuss common issues with fellow professionals and to get updates about the community.

Giuseppe Visimberga

Leiden University, Netherlands