ASTP is proud to have been one of the contributors to the 4ip Council’s newest digital resource: 4 Reasons to Patent.
This practical interactive web guide that aims to help innovative European businesses draw economic and strategic value from their patents. The guide identifies four key benefits to patenting – market access, negotiating, funding and strategic value – and breaks these down simply into methods for value-creation with clickable case study links, quotes, and facts.
“The legalese, the regulations and the sheer hard work involved in generating intellectual property rights can deter even the most ardent entrepreneur but the rewards of IP can be plentiful. We have developed ‘4 Reasons to Patent’ to help innovative SMEs create, compete and expand,” said Axel Ferrazzini, Managing Director of 4iP Council.